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the destiny of the pop song, if styles have a logic and inventions have a manner, is traveling in a difficult direction, because to be so overwhelming and “informative” (in the cybernetic sense) the moment of the explosion should be (and will have increasingly to be) unique, punctual, isolated in the middle of the composition, which to be overwhelming will have to underline and prolong the waiting, the introductory frustration.

The destiny of a beautiful song is thus to be all very ugly, except for one little, humble, marvelous central moment, which must die out at once, so that when it returns it will be hailed by the most intense ovation ever heard. Only when the song has become entirely unpleasant will the audience feel happy at last.

1972

Lumbar Thought

A few weeks ago, Luca Goldoni wrote an amusing report from the Adriatic coast about the mishaps of those who wear blue jeans for reasons of fashion, and no longer know how to sit down or arrange the external reproductive apparatus. I believe the problem broached by Goldoni is rich in philosophical reflections, which I would like to pursue on my own and with the maximum seriousness, because no everyday experience is too base for the thinking man, and it is time to make philosophy proceed, not only on its own two feet, but also with its own loins.

I began wearing blue jeans in the days when very few people did, but always on vacation. I found—and still find—them very comfortable, especially when I travel, because there are no problems of creases, tearing, spots. Today they are worn also for looks, but primarily they are very utilitarian. It’s only in the past few years that I’ve had to renounce this pleasure because I’ve put on weight. True, if you search thoroughly you can find an extra large (Macy’s could fit even Oliver Hardy with blue jeans), but they are large not only around the waist, but also around the legs, and they are not a pretty sight.

Recently, cutting down on drink, I shed the number of pounds necessary for me to try again some almost normal jeans. I underwent the calvary described by Luca Goldoni, as the saleswoman said, “Pull it tight, it’ll stretch a bit”; and I emerged, not having to suck in my belly (I refuse to accept such compromises). And so, after a long time, I was enjoying the sensation of wearing pants that, instead of clutching the waist, held the hips, because it is a characteristic of jeans to grip the lumbar-sacral region and stay up thanks not to suspension but to adherence.

After such a long time, the sensation was new. The jeans didn’t pinch, but they made their presence felt. Elastic though they were, I sensed a kind of sheath around the lower half of my body. Even if I had wished, I couldn’t turn or wiggle my belly inside my pants; if anything, I had to turn it or wiggle it together with my pants. Which subdivides so to speak one’s body into two independent zones, one free of clothing, above the belt, and the other organically identified with the clothing, from immediately below the belt to the anklebones. I discovered that my movements, my way of walking, turning, sitting, hurrying, were different. Not more difficult, or less difficult, but certainly different.

As a result, I lived in the knowledge that I had jeans on, whereas normally we live forgetting that we’re wearing undershorts or trousers. I lived for my jeans, and as a result I assumed the exterior behavior of one who wears jeans. In any case, I assumed a demeanor. It’s strange that the traditionally most informal and antietiquette garment should be the one that so strongly imposes an etiquette. As a rule I am boisterous, I sprawl in a chair, I slump wherever I please, with no claim to elegance: my blue jeans checked these actions, made me more polite and mature. I discussed it at length, especially with consultants of the opposite sex, from whom I learned what, for that matter, I had already suspected: that for women experiences of this kind are familiar because all their garments are conceived to impose a demeanor—high heels, girdles, brassieres, pantyhose, tight sweaters.

I thought then about how much, in the history of civilization, dress as armor has influenced behavior and, in consequence, exterior morality. The Victorian bourgeois was stiff and formal because of stiff collars; the nineteenth-century gentleman was constrained by his tight redingotes, boots, and top hats that didn’t allow brusque movements of the head. If Vienna had been on the equator and its bourgeoisie had gone around in Bermuda shorts, would Freud have described the same neurotic symptoms, the same Oedipal triangles? And would he have described them in the same way if he, the doctor, had been a Scot, in a kilt (under which, as everyone knows, the rule is to wear nothing)? A garment that squeezes the testicles makes a man think differently.

Women during menstruation; people suffering from orchitis, victims of hemorrhoids, urethritis, prostate and similar ailments know to what extent pressures or obstacles in the sacroiliac area influence one’s mood and mental agility. But the same can be said (perhaps to a lesser degree) of the neck, the back, the head, the feet. A human race that has learned to move about in shoes has oriented its thought differently from the way it would have done if the race had gone barefoot. It is sad, especially for philosophers in the idealistic tradition, to think that the Spirit originates from these conditions; yet not only is this true, but the great thing is that Hegel knew it also, and therefore studied the cranial bumps indicated by phrenologists, and in a book actually entitled Phenomenology of Mind.

But the problem of my jeans led me to other observations. Not only did the garment impose a demeanor on me; by focusing my attention on demeanor, it obliged me to live towards the exterior world. It reduced, in other words, the exercise of my interior-ness. For people in my profession it is normal to walk along with your mind on other things: the article you have to write, the lecture you must give, the relationship between the One and the Many, the Andreotti government, how to deal with the problem of the Redemption, whether there is life on Mars, the latest song of Celentano, the paradox of Epimenides. In our line this is called “the interior life.” Well, with my new jeans my life was entirely exterior: I thought about the relationship between me and my pants, and the relationship between my pants and me and the society we lived in. I had achieved heteroconsciousness, that is to say, an epidermic self-awareness.

I realized then that thinkers, over the centuries, have fought to free themselves of armor. Warriors lived an exterior life, all enclosed in cuirasses and tunics; but monks had invented a habit that, while fulfilling, on its awn, the requirements of demeanor (majestic, flowing, all of a piece, so that it fell in statuesque folds), it left the body (inside, underneath) completely free and unaware of itself. Monks were rich in interior life and very dirty, because the body, protected by a habit that, ennobling it, released it, was free to think, and to forget about itself. The idea was not only ecclesiastic; you have to think only of the beautiful mandes Erasmus wore. And when even the intellectual must dress in lay armor (wigs, waistcoats, knee breeches) we see that when he retires to think, he swaggers in rich dressinggowns, or in Balzac’s loose, drôlatique blouses. Thought abhors tights.

But if armor obliges its wearer to live the exterior life, then the age-old female spell is due also to the feet that society has imposed armors on women, forcing them to neglect the exercise of thought. Woman has been enslaved by fashion not only because, in obliging her to be attractive, to maintain an ethereal demeanor, to be pretty and stimulating, it made her a sex object; she has been enslaved chiefly because the clothing counseled for her forced her psychologically to live for the exterior. And this makes us realize how intellectually gifted and heroic a girl had to be before she could become, in those clothes, Madame de Sevigne, Vittoria Colonna, Madame Curie, or Rosa Luxemburg. The reflection has some value because it leads us to discover that, apparent symbol of liberation and equality with men, the blue jeans that fashion today imposes on women are a trap of Domination; for they don’t free the body, but subject it to another label and imprison it in other armors that don’t seem to be armors because they apparently are not “feminine.”

A final reflection—in imposing an exterior demeanor, clothes are semiotic devices, machines for communicating. This was known, but there had been no attempt to illustrate the parallel with the syntactic structures of language, which, in the opinion of many people, influence our view of the world. The syntactic structures of fashions also influence our view of the world, and in a far more physical way than the consecutio temporum or the existence of the subjunctive. You see how many mysterious paths the dialectic between oppression and liberation must follow, and the struggle to bring light. Even via the groin.

1976 

Casablanca: Cult Movies and Intertextual Collage

Cult

“Was that artillery fire, or is it my heart pounding?” Whenever Casablanca is shown, at this point the audience reacts with an enthusiasm usually reserved for football. Sometimes a single word is enough: Fans cry every time Bogey says “kid.” Frequently the

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the destiny of the pop song, if styles have a logic and inventions have a manner, is traveling in a difficult direction, because to be so overwhelming and “informative” (in